Culture

Daily piece of art on your phone!

According to Zuzanna Stańska, “you can live without culture and art, but a life like that is definitely poorer”. Stańska, born in 1987, studied history of art (which she was truly interested in) and international relations (which was supposed to let her earn a living). She gave up her job in a PR agency and decided on another way of building her future. The turning point was a 3-month internship at the Musei Capitolini in Rome in 2010, where she discovered the museum’s new technologies for the first time. In Warsaw she became interested in start-ups and she launched her own company, Moiseum, which provides innovative technologies to museums and cultural institutions.

According to Zuzanna Stańska, “you can live without culture and art, but a life like that is definitely poorer”. Stańska, born in 1987, studied history of art (which she was truly interested in) and international relations (which was supposed to let her earn a living). She gave up her job in a PR agency and decided on another way of building her future. The turning point was a 3-month internship at the Musei Capitolini in Rome in 2010, where she discovered the museum’s new technologies for the first time. In Warsaw she became interested in start-ups and she launched her own company, Moiseum, which provides innovative technologies to museums and cultural institutions.

dailyart
Their first app, My Warsaw, was created for the Museum of the History of Polish Jews and enables users to see places in the capital connected to Janusz Korczak’s life. Although the app received very positive feedback, there were no more offers for Stańska. She invested all her savings for her own original project, DailyArt, which turned out to be a great idea. At the Geek Girls Carrots (an international community of female IT professionals ) in Rzeszów, Stańska said:

I thought that people in Poland had a complex about art. They are afraid of art because they don’t know it, and they don’t know it because no one is taught it. That was the reason I created DailyArt, an app that sends a photo of a work of art every day, together with an interesting description, such as why Van Gogh cut his ear off. The app is extremely easy and rich in content.

DailyArt connects minimalism with high quality. One new piece of art is published (European or American in the English-language version) every day, together with a short description, the work’s original size and location, and the author’s biography. Descriptions are written by professional art historians so instead of encyclopedic notes, they feature interesting facts and anecdotes, but most of all: knowledge in a nutshell. The app can be downloaded for free on iOS or Android systems and a ‘pro’ version (for iPads), with some extra features like a browser for viewing reproductions and making galleries of your favourite paintings.
The English version of DailyArt was selected by The Next Web service as one of the 12 best educational apps of 2012 and has 300,000 users, mostly from the US. Zuzanna Stańska found herself at 13th on the list by Brief magazine of the 50 Most Creative in Business. She also won of the Young Creative Entrepreneur Award in Culture, and her name is on the New Europe Top 100 Challengers 2014 list. She cannot complain about a lack of work or ideas.

DailyArt connects minimalism with high quality. One new piece of art is published (European or American in the English-language version) every day, together with a short description, the work’s original size and location, and the author’s biography. Descriptions are written by professional art historians so instead of encyclopedic notes, they feature interesting facts and anecdotes, but most of all: knowledge in a nutshell. The app can be downloaded for free on iOS or Android systems and a ‘pro’ version (for iPads), with some extra features like a browser for viewing reproductions and making galleries of your favourite paintings.

The English version of DailyArt was selected by The Next Web service as one of the 12 best educational apps of 2012 and has 300,000 users, mostly from the US. Zuzanna Stańska found herself at 13th on the list by Brief magazine of the 50 Most Creative in Business. She also won of the Young Creative Entrepreneur Award in Culture, and her name is on the New Europe Top 100 Challengers 2014 list. She cannot complain about a lack of work or ideas.

Source: http://culture.pl/en/article/culture-in-poland-on-your-mobile-phone